Baseball’s “Big Unit” was voted into the Hall of Fame this week and rightfully so.
6′ 10″ Randy Johnson will go into Cooperstown wearing an Arizona Diamondbacks uniform, but that’s fine by me. He gave us some impressive years with the Seattle Mariners and they gave him a World Series ring, not us.
But Randy’s new home in the desert resulted in a chance for me to work indirectly with him.
Back in 2005, I was in my rookie year at Destination Marketing, a northwest advertising agency. I was making the transition from being on the radio to writing copy for radio & television. And just a few months into the job, I was writing commercials that were going to include Arizona Diamondbacks pitcher, Randy Johnson. Randy and one of our clients, Sleep America, had worked out a trade deal. We’d set up his home with new mattresses and he’d be a spokesperson. First, the radio commercials were to be recorded. It was Sleep America’s spokesperson, Debbie Gaby and Randy in a studio in Arizona and me listening in and coaching them from up here in Seattle. I gotta say, I was pretty intimidated until we started recording. Randy can speak his mind when he’s not looking at a script, but he had some serious challenges in the acting department. Commercials that probably should have taken 10 minutes to record easily took a half an hour and had to be edited together very carefully. But they came out great.
My next brush with Randy was writing TV commercials for him to do with his family. I came up with the concepts and wrote the initial spots, but the copy was a little morphed by the time it reached him. Still, I can lay claim to the fact that I at least had a hand at these.
Wow, that was a lot longer ago than I remember.
Roll the credits:
Those were directed by Doug Cooper, written by me, edited by Rich Reynolds and other voices provided by yours truly, Scott Burns and Debbie Gaby.
Just sharing my close encounter with the Johnson kind. Congrats, Randy and thanks for all you did for baseball in Seattle.